What People Like Changes, Graphic Design Trends Change
Website Design Changes the Game
Before we had the Internet, we had to ask our elderly relatives for information, grab the morning paper, and use encyclopedias. We collected take-home menu’s from restaurants and stashed them in our kitchen drawers so we would know what our local restaurants offered when we felt like going out. Having everything available on the Internet has changed the game. We can find the answer to a question in moments. We can fact-check the news presented in an article. We can scour menus and daydream about spending the perfect day in any desirable destination.
Custom Content Management Websites
We’re in the Twenty-Teens, the internet is far from brand new, but it is still changing the game. We help your business by leveraging that game-changing ability in your favor. At Kenya Heritage Studio, we specialize in custom content-management based websites. Our primary expertise is in designing and developing unique Joomla websites, but we can create a stellar website using any platform.
Joomla & Wordpress are Industry Standard
We favor Joomla & Wordpress because as an industry standard for Website Design and Development, they accounts for over 92% of all websites found online, as well as more than 70% of all Content Management sites. Additionally, it stays current and up to date with new technology and website features. Not only are they cost-effective solutions, but also allows you to manage your own site as needed. After a complete design and infrastructure build up, we can hand over roughly 80% of management to you, or entirely maintain your website, depending on your preference and need.
Digital Marketing Strategy
Marketing has always been about connecting with your audience in the right place and at the right time.Today, that means you need to meet them where they are already spending time: on the Internet. Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email and their websites to connect with current and prospective customers.
Digital Marketing Strategy, Planning, Reporting and Monitoring.
There’s no question that, in the modern landscape, a big part of your marketing strategy is digital. Consumers and businesses alike are almost always online and you want to be able to reach them and observe their behavior where they spend the most time. There are several factors to consider when choosing the best Digital Marketing Strategy in Kenya.
We help you develop a winning strategy that maximizes your effectiveness while minimizing the time and money required to achieve your goals.
In Digital Marketing, Content is King, and Data is Supreme. Both form the core of success of any given campaign.
E-commerce Website
Sell your Products with an e-commerce Website
If you want to sell a product, membership or reservation online, you will need an impressive, easy to use e-commerce website. If this is what you’re looking for, you have come to the right place. We create e-commerce websites that are easy for you to understand, self-manage and work well for your customers.
e-commerce Websites with Flexibility
If you are selling 1 or 1000s of products, this is the right solution for you. e-commerce websites come with many options related to payments, products and setup variables. We offer flexibility and direct control over all aspects involved in your e-commerce site as well as incredibly fast hosting options. Contact us to get your commerce online; we will create a custom plan to fit your needs, budget, and client base.
Responsive Web Design
Having a website that is mobile friendly and responsive comes at no extra cost. When we design a website for you, we intend it to be usable to your clients and factor in that 80% of all website visits today come from mobile phones and tablet devices. That means that if your website isn’t responsive, you aren’t even reaching 20% of your possible traffic. We’ll explain the math: being mobile friendly improves your ranking with Google. If Google sees that you don’t have a responsive website, it will show every other mobile-friendly site before yours and exclude your site from mobile searches entirely. Add to that equation every advertising business that pays to outrank you, and that “less than” 20% suddenly becomes significantly <20%.
Responsive & Mobile Friendly Website Design
Everything we create is responsive/mobile friendly, has User-Friendly Navigation, and social media integration. We can add on Search Engine Optimization, Marketing, e-Commerce, Website Hosting, Content Development, and much more!
Responsive Web Design isn’t Going Anywhere
Responsive website design will only continue to become more and more critical and is an absolute must for all businesses online. If you are interested in starting a website project, or if you have a site that is not responsive, contact us about our Website Services today! We are happy to start from the ground up or redesign what you currently have in place. Check out some of our recent web design work, all made to each client’s specifications.
We Think Ahead & Remain Responsive
Luckily, this isn’t something you need to worry about using our Website Design Services. Since it’s early days and far before it was common to do so, we implemented responsive design on our websites and currently continue to look to the future in all work we produce. If we think something up and coming will be beneficial to you, we will recommend it. If we think a web design or usage trend is going to change one way or the other, we find the facts to back up our opinions and make adjustments accordingly. When what works changes, we adjust what we do. We stay responsive, regardless.
Check out some of our recent Website Design Work or Get your Website Project Started by clicking HERE
Social Media Integration
Integrating social media accounts into your website allows your customers easy access to the more human side of you while also increasing your search engine optimization. Social Media Integration is as simple as finding the appropriate platforms for your business type, creating accounts, and then placing opportunities for your visitors to quickly link or share information between your website and social media. When you post to your accounts, Google sees this movement in a similar way as blogging and ranks your site higher than comparable websites not integrated with their social media. However, consistency is critical for this boost in ranking to happen.
Social Media Integration Improves Organic Traffic
If you sell online or have products to show, this seamless connection has the increased value of offering your customers the ability to share or save your products to their boards/walls, or with their friends. Having this integration with your website and social media is dynamically important to your online visibility and essential to the overall success of your marketing endeavors. We are happy to help on both sides of the equation. Kenya Heritage Studio can set up your website and social media accounts as well as aid or take over entirely your marketing campaigns. Check out some of our marketing work all created specifically for each client represented, and browse our social media marketing plans.
Content Creation
Content creation is an umbrella term covering a set of strategies, techniques, and tactics to fulfill business and customer goals by using the most relevant content to serve, attract, convert, retain and engage customers.
Content entails:
- High definition photos
- Animations
- Traction videos
- Recorded interviews
- Editorial content
Did you know:
86% of businesses today use content for Digital Marketing.
67% of buyers engage with 3-5 pieces of content before directly engaging with a company.
What does this mean?
It means that content is key to any digital marketing strategy.
Content can be used to engage with your prospects at every step of the buying process, which can be categorized as the following:
- The awareness stage: when a buyer identifies that they have a problem they need help solving
- The consideration stage: when a buyer conducts research to solve the problem they are facing
- The decision stage: when a buyer choosing the right solution for them