In the simplest of terms office branding is the art of reshaping your office space into one reflecting all your company’s ideals. It is not just painting your office as per your theme colours and your logo hanging up somewhere on the wall, but of course this a great starting point.
The office branding process may include huge decisions such as leaving the office open partitioned, or to make use of cubicles. More to these is considerations such as personal touches. You need to decide on theme colours, the breakout areas, artworks whether, little touches on the wall as well to go solo or to get assistance from one of the top branding companies in Kenya.
You want to review what your brand is and what you want it to be. Get into your website and official documents. How do you describe your company and what you do? This is what you ought to reflect in the office. Resonating what you say out there and what people see in the office. Customer review is the other way to know what your company is all about. Know who uses your services and products and what they expect.
While there are lots of corporate branding companies in Nairobi Kenya, sourcing internally would go a long way to real time inspirations. You never know the gifts and talents within your team until accord the opportunity. Consult with them and the results will be amazing. Your team forms your company culture. Office branding will always have impact on staff. So you want to know what boosts their morale not kill it.
Trans Atlantic Trading Company
October 19, 2018